Discounts

Attract More Customers with Smart Discounts

Discounts are a powerful way to fill seats, attract new customers, and reward loyal participants. Offer percentage discounts, group deals like “2 for 1,” or limited-time campaigns for holidays and specific dates.

• Percentage: Applies to the whole purchase, no matter how many seats.
• Buy X for the price of Y: Give away a set of seats based on how many seats the participant buys, e.g. Buy 2 for the price of 1.
• Create a gift card: You can create a discount that will allow a free purchase. Choose Buy X for the price of Y, set X to 1 and Y to 0. Tip: create a code for the discount and print the code on your self designed gift card and sell it.

Discount codes can be:

• Generic: Usable multiple times (e.g., “EmmaIntro” for 10% off).
• Unique: One-time use codes that reduce the risk of sharing.

Create a Discount Code in 4 Steps

1. Upgrade to a premium plan.
2. Go to the “discount codes” menu.
3. Set the terms: concept, date, percentage, and expiry date.
4. Name the code, e.g., “LastMinute20.”

Inspiring Discount Ideas

• Family & Friends: Offer 100% off your first event to gather feedback.
• Last Minute: Fill spots with discounts 1–2 days prior.
• Groups: For example, “book 6, pay for 5.”
• Seasonal Campaigns: Create offers for Christmas or other holidays.
• Loyalty Discounts: Reward repeat customers with 20% off.

Tip: Plan your discounts strategically – you cover the cost!